Starfish Integrated Brand Experiences™, New York | Sortlist
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Starfish Integrated Brand Experiences™

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New York, Stati Uniti
Starfish, an innovative agency that strengthens customer connections and brand experiences. A strategic marketing and creative services provider that helps companies analyze and align all digital and physical touchpoints with the goal of creating more intuitive and meaningful brand interactions. Through discipline of Brand Experience, we use numerous proprietary methodologies and processes to achieve an extraordinary level of brand integration. By aligning and synchronizing a brands touchpoints/expression in the four key operational segments (i.e. marketing communications, internal culture, product/service offering and operations) with the core brand idea we are able to positively impact the net impression of a brand. Areas of Specialization Brand Experience Audit and Diagnosis,  Customer Journey Analysis, Mapping and Optimization  Marketing Communications Brand strategy, positioning and architecture Marketing strategy and planning Brand stewardship and planning Internal cultural alignment Bio of CEO David Kessler Prior to co-founding Starfish, David spent over 20 years as an advertising executive working on some of the world’s most formidable brands. Most recently, he was Managing Director of Hill/Holliday’s New York office where he was responsible for account service, media, and overall business operations. Before joining Hill/Holliday, David was Executive Vice President at FCB New York supervising the $1 Billion global AT&T account. David is credited as running the global Sony account as an EVP for Lowe & Partners where he helped create the much-acclaimed marketing program that repositioned the Sony as the premiere provider of analog consumer electronics (i.e. Walkman, Handycam and Trinitron) to being the leader in digital technology David is renowned in the industry for his strategic acumen, business savvy, as well as his ability to anticipate and deliver upon his clients’ needs.
23 persone nel loro team
Parla Inglese
Lavora a distanza in tutto il mondo
Sortlist membro da 2018
Fondato in 2002
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  • Descrizione
    Starfish, an innovative agency that strengthens customer connections and brand experiences.
    A strategic marketing and creative services provider that helps companies analyze and align all digital and physical touchpoints with the goal of creating more intuitive and meaningful brand interactions.
    Through discipline of Brand Experience, we use numerous proprietary methodologies and processes to achieve an extraordinary level of brand integration.
    By aligning and synchronizing a brands touchpoints/expression in the four key operational segments (i.e. marketing communications, internal culture, product/service offering and operations) with the core brand idea we are able to positively impact the net impression of a brand.
    Capacità in Strategia di contenuto (1)
    Brand Experience Audit and Diagnosis, Customer Journey Analysis, Mapping and Optimization Marketing Communications Brand strategy, positioning and architecture Marketing strategy and planning Brand stewardship and planning Internal cultural alignment

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    Capacità in Strategia digitale (2)
    Marketing StrategyMarketing Communication

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http://www.starfishco.com

  • Sede centrale32 W 22nd St, New York, NY 10010, USA